
After months of renovations and anticipation, our brand new Joe Fresh Style® Studio store opens tomorrow in Montreal at 395 Jean-Talon O! 
Tag Archives: joe fresh style
Inspired by our new careers section on Joe.ca we wanted to share a fabulous career. Want to know how the Joe behind the Joe Fresh Style® brand got his start? Read on…
Look to our brand new readers collection to keep peepers sharp. Over 30 styles of reading glasses are available from power 1.25+ to 2.50+. They’re well priced at $14 each (or 2 for $25 so you can leave an extra pair beside the bed!).
Searching for some reading material? Take a look at what the Joe Fresh® Team has been reading.
Psst…look out for prescription eye glass frames coming soon too to select optical stores.

We’ve had terrific response from our 100 Days of Summer contest and wanted to share some of the fabulous photo entries that have made us smile.
And did you know that 56% of Joe Fresh Style® fans have played in a sprinkler? 71% tried a recipe they’ve never tasted before, 64% played favourite boardgames from their childhood, 52% spent the afternoon cloud watching, and 72% performed a random act of kindness! Sounds like you are all having a summer of fun out there!
There is still time to enter the contest for your chance to win a $500 Joe Fresh Style® gift card or makeup kit.

I’m so happy that summer is here! No scarves or hats or lugging around all that gear you need to stay warm.
Now it’s time for sunscreen and lovely bronzed skin – courtesy of your make up bag of course. I’ve been asked so many times how to apply bronzer properly – it can be very simple, no need to make it complicated with a lot of steps.
Here’s my favorite quick and easy way to a warm summer glow:

We’re pretty proud of the $1 eco totes we introduced this year. Available in four colours (orange, pink, green and tan) these these reusable tote bags are meant to help divert wasteful plastic bags from the landfill (and of course they also offer a chic way to carry home your Joe Fresh® goodies). We hope you’ll keep using them time and again and again and are so happy when we see them pop up on city streets.
Have you tried our reusable totes? What do you think?
What other ways do you go green?

Hi all,
Hope you are enjoying your summer – and loving all this sunshine! I know, I know, too much sun isn’t good for you (please don’t forget your sunscreen) – but who can resist an extra-long lunch on a perfect patio? After all, isn’t a little vitamin D actually good for you?
Which brings me to my next point – how to keep your cool in the summer heat and humidity. I know I’ve already talked about some of the cute Joe Fresh® summer must-haves (sleeveless shirts, tanks tops and super-cute shorts) but have you ever seen our sunglasses? Seriously stylish! With UVA and UVB protection and such a great price – $14-$19 (and only $8 for kids)!!! 

We’re especially proud that the 2010 Fashion Targets Breast Cancer campaign launches this weekend! For the entire month of May you can purchase the iconic target tee for $12 at select Joe Fresh® locations or the brand new wine coloured nail polish for $4 and proceeds will be donated to Rethink Breast Cancer. 

The Joe Fresh Fall 2010 fashion show is just 4 hours away! Above is a sneak peek from our rehersal.
Will you be watching? Click here to sign up for access so you can watch the show live at 9:30pm.
And we couldn’t be more thrilled about the front page story in today’s National Post all about our star model Crystal Renn. Click here to read all about her.













